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2. Sync New CRM Contacts into InvestNext Automatically

Keep your InvestNext contacts up to date by syncing new contacts from your CRM automatically.

Updated over a week ago

What This Automation Does

This automation creates a new contact in InvestNext whenever a new contact is added to your CRM. It helps ensure your investor records stay synchronized across systems and eliminates the need to manually re-enter contact information.

By automatically syncing CRM contacts into InvestNext, your team can maintain a single, consistent set of investor data while continuing to use your CRM for lead and relationship management.


When You Should Use This

Use this automation if you:

  • Create or manage contacts in your CRM before adding them to InvestNext

  • Use your CRM as the primary source of lead or investor data

  • Want to eliminate manual data entry between systems

  • Need new CRM contacts to be available in InvestNext quickly


What You’ll Need Before You Start

Before setting up this automation, make sure you have:

  • An active InvestNext account

  • A Zapier account

  • A connected CRM account (such as HubSpot)

  • Permission to create contacts in InvestNext

  • Permission to access contacts in your CRM


How the Automation Works

At a high level, this automation follows three steps:

  1. A new contact is created in your CRM

  2. Zapier detects the new contact

  3. A corresponding contact record is created in InvestNext

This ensures contact data flows automatically from your CRM into InvestNext.


Step-by-Step Setup Instructions

Step 1: Create a New Zap in Zapier

Log in to Zapier and click Create Zap to begin building a new automation.


Step 2: Configure the CRM Trigger

  1. Select your CRM (for example, HubSpot) as the trigger app

  2. Choose New Contact as the trigger event

  3. Connect your CRM account if prompted

  4. Test the trigger to pull in a sample contact

This test will allow you to map fields later in the setup process.


Step 3: Configure the InvestNext Action

  1. Select InvestNext 4.0 as the action app

  2. Choose Create Contact as the action event

  3. Connect your InvestNext account if prompted

This step tells Zapier to create a new contact in InvestNext whenever a CRM contact is created.


Step 4: Map CRM Fields to InvestNext Contact Fields

Map the fields from your CRM contact to the corresponding fields in InvestNext.

At a minimum map the following fields are required:

  • First Name

  • Last Name

  • Email Address

During this stage, you have two additional options.

  1. Send Invite to Investor Portal (Auto-Invite)

  2. Update Existing Contact Record


Step 5: Test and Turn On the Zap

  1. Run a test to create a sample contact in InvestNext

  2. Confirm the contact appears correctly in InvestNext

  3. Turn the Zap On once everything looks correct

Your automation will now run automatically whenever a new CRM contact is created.


Common Issues & Troubleshooting

Contacts are not appearing in InvestNext

  • Confirm the Zap is turned on

  • Verify the CRM trigger is detecting new contacts

  • Check the Zapier run history for errors

Contact creation fails

  • Ensure required fields such as email, first name, and last name are mapped correctly

  • Confirm your InvestNext account connection is active in Zapier


Notes & Limitations

  • This automation runs in one direction only (CRM → InvestNext)

  • Contacts created directly in InvestNext will not sync back to your CRM unless a separate automation is configured

  • Zap run timing may vary slightly depending on your Zapier plan


Related Automations

  • Automatically Create CRM Contacts from InvestNext Form Submissions

  • Create CRM Deals Automatically When New Opportunities Are Added in InvestNext

  • Keep Your CRM Deal Pipeline in Sync with InvestNext Opportunity Stages

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